Brand guidelines

How to use the logo, the colours and the brand name. Free to use for press and partnerships.

UPDATED 2026-07-01 LICENCE Editorial use permitted

Logo

P On dark
P On light
P On accent

Do

  • Leave clear space of at least half the badge height around the logo
  • Use the emerald accent version on dark backgrounds, the dark version on light ones
  • Preserve the aspect ratio when scaling

Don't

  • Stretch, rotate or add shadows to the badge
  • Recolour it outside the brand palette
  • Use the logo as a word inside a sentence
  • Combine it with your own logo to create a new mark

Colour palette

Ember
#070B09
--bg
Emerald
#059669
--accent
Sky
#5FB6DE
--accent-2
Signal
#86D1D2
--ok
Amber
#E0B25C
--warn

Typography

Display family
Plus Jakarta Sans
Monospace
JetBrains Mono
Weights
400 · 500 · 600 · 700 · 800
Tracking
0.08em / 0.03em

Brand name

The brand name is written Priam Network — two words, two capitals. "PriamNetwork", "PriamNET" and "priam network" are all incorrect.

The token symbol PRM is always uppercase and follows the number with a space: 100 PRM.

Use the full name on first mention; "Priam" is acceptable afterwards.

Still stuck?

Write to us — we reply within two business days.